Ice cream guru Ben & Jerry’s have announced that they will now refuse to serve two scoops of the same flavor ice-cream in Australia until same-sex marriage is legalized.
“Imagine heading down to your local Scoop Shop to order your favourite two scoops of Cookie Dough in a waffle cone. But you find out you are not allowed – Ben & Jerry’s has banned two scoops of the same flavor. You’d be furious,” said the company in a statement.
“But this doesn’t even begin to compare to how furious you would be if you were told you were not allowed to marry the person you love. So we are banning two scoops of the same flavor and encouraging our fans to contact their MPs to tell them that the time has come – make marriage equality legal! Love comes in all flavors!”
“At Ben & Jerry’s we love love, and we think most Australians do too. More Australians than ever before believe everyone should have the right to love who they love – and marry them too, if that’s what makes you happy,” the corporation’s statement continued. “Let’s make it happen!”
Watch Ben & Jerry’s marriage equality video below.
This is not the first time Ben & Jerry’s has politicized ice cream.
In 2016, Ben & Jerry’s released a statement of solidarity with Black Lives Matter.
— Ben & Jerry’s (@benandjerrys) October 6, 2016
“Systemic and institutionalized racism are the defining civil rights and social justice issues of our time,” read the company’s statement at the time.
“We’ve come to understand that to be silent about the violence and threats to the lives and well-being of Black people is to be complicit in that violence and those threats.”
The company also stated, “all lives do matter. But all lives will not matter until Black lives matter.”